March 2007


blogs and research and social media16 Mar 2007 03:32 am

As someone who works (albeit part-time as a Navy Reservist) in the Middle East & one who studies political messages on blogs, I can’t resist pointing to Middle Eastern scholar Marc Lynch’s new article “Blogging in the new Arab public” in Arab Media & Society. I found the link on his blog, when he was mentioning the new journal. 

In the article, he asks:

Do blogs represent a revolutionary new tool for Arab political mobilization? Can they break the filter of state-controlled media and give both non-Arabs and Arabs themselves direct access to real Arab voices? Can they provide the foundations for a new Arab public sphere?

 Want the answer? Read the article yourself – it is very easy to read. As one of my friends would say, “It is in English” (as opposed to overly schoarly academic-eze).

He makes this point, relevant to anyone interested in monitoring blogs for PR or keeping track of a public’s pulse:

While blogs clearly do not represent wider public opinion, they still do offer the interpretations of potentially insightful individuals and, collectively, can at least offer insights into the views of young, educated, well-off Arabs.

This ability to mass communicate, usurping the state information ministries, will create tension:

As blogs gain political relevance, bloggers will attract the attention of the repressive state security services. [ ...]  Some countries, such as Bahrain, have insisted (with only partial success) that bloggers register under their real names. 

And this leads me to Bahrain, the center of my knowledge on the Arab world. I’ve spoken with local Bahraini bloggers & watched how state pressure has been applied (& openly blogged about) in the blogs there. 

The most notable thing happening in Bahrain blogs, in my opinion, is based on what Luke Schleusener’s article in this same issue focuses on: activism through blogs. Schleusener’s From blog to street: The Bahraini public sphere in transition hits on this very well.

An example of blogging activism comes with the latest campaign by top Bahraini blog Mahmood’s Den.  He uses his blog to promote the a-political “No Shi’i, No Sunni, Just Bahraini.”

Marc admits on his blog that much has evolved in Arab blogging since he wrote the aritcle, but this entire issue of the journal is worth a read for anyone interested in blogs, the Middle East or evolutions in society.

PR and navy and social media15 Mar 2007 02:41 am

This article is a few weeks old (from the March 5 issue of Navy Times), but since it isn’t showing up on search engines I imagine most people haven’t seen it.

Several months ago, some people at my Navy command in Bahrain sent me a few of the YouTube videos from the VAW 116 “Sun Kings”on YouTube. These guys were doing what a lot of folks do on YouTube – take a song, make a video. Only these guys were cool Navy pilots. Underway. On an aircraft carrier. Totally cool.

But probably not what “big Navy” wanted as the face of Navy operations, I suspect.

I don’t know for sure what the D.C.-based Chief of Naval Information (CHINFO) reaction was, but I imagine they were a little freaked out as many organizations are when they first see their employees’ videos on YouTube.

In some cases, PR people should freak out. People like Lockheed Martin, for example. But to me, videos like this from Sailors underway having a good time while serving their country is more of a (social media) commercial for an organization than anything else.

So no, I don’t have any insight into the Pentagon reaction – but I hope that my Navy was smart enough to look past these guys making fools of themselves & realize the positive impact it could have on a target audience of possible young recruits.

For those  of you without a Navy Times login, here is the article …


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PR and blogs and research and social media06 Mar 2007 09:38 pm

The first piece out of multi-cell survey collaboration looking at how communication professionals use blogs was published this month in the Public Relations Review: 

L.V. Porter, K.D. Sweetser Trammell, D. Chung and E. Kim, (2007) Blog power: Examining the effects of practitioner blog use on power in public relations, Public Relations Review 33, pp. 92-95.

Abstract

While blogs are not yet a standard public relations tool, practitioners use blogs to enhance their power within their organizations. Using an online survey of public relations practitioners, this pilot test examined the relationship between power and blog use. Three factored categorizations of blog use among practitioners emerged: routine information and research, interactive blog communication, and issues identification. Results showed differences based on power, between blog users and non-users, owner-practitioners and non-owners, among others.

Keywords: Power; Blogs; Weblogs; Public relations practitioners; Web; Internet

Thanks to Constantin for pointing out that the article finally hit the presses!

metablog06 Mar 2007 10:56 am

After a 10-month blog pause, I’m back to blogging – better than ever in this new location!

So. My old URL was indeed taken over by a spam blog. Funny how that happens.

But this is me – a new look (to be improved even further),  new software, new URL, new topics,  new perspective, etc.

Since I have all these wonderful new capabilities, I’ll write about more than just blogs this time around. Just check out the categories & read whatever you like.

Enough about this re-release of so this is mass communication? Update your rss feeds & enjoy.