Comments on: rules for contacting bloggers http://www.kayesweetser.com/archives/56 This used to be a metablog, a blog about blogs. Now it is just a blog by me: Kaye D. Sweetser, Ph.D., APR. It's a blog on social media, research, teaching, Navy, life. It's all fair game for mass communicating. Fri, 25 Jul 2008 06:56:08 +0000 http://wordpress.org/?v=2.5.1 By: kaye http://www.kayesweetser.com/archives/56#comment-6116 kaye Sun, 30 Sep 2007 23:00:56 +0000 http://www.kayesweetser.com/archives/56#comment-6116 Ed - glad to hear from you & see more Navy-related folks interested in social media. I think you should read "Naked Conversations" to get the initial background, inspiration & ammunition for the higher-ups buy-in to social media as a start. Feel free to e-mail me at my work account at UGA anytime if you what to chat about specifics. And be sure to let us know what you end up doing! Ed - glad to hear from you & see more Navy-related folks interested in social media. I think you should read “Naked Conversations” to get the initial background, inspiration & ammunition for the higher-ups buy-in to social media as a start. Feel free to e-mail me at my work account at UGA anytime if you what to chat about specifics.

And be sure to let us know what you end up doing!

]]> By: Ed Erickson http://www.kayesweetser.com/archives/56#comment-5973 Ed Erickson Fri, 28 Sep 2007 18:17:30 +0000 http://www.kayesweetser.com/archives/56#comment-5973 Hello Kaye, Just stumbled onto your blog via a link from Colin's blog. I'm interested to read through your thoughts. We're one year into standing up a corporate university structure at Puget Sound Naval Shipyard. Being the marketing/communication guy, one area I'm doing research on is social media and how we might implement some features to facilitate more efficient and more authentic two-way communication with employees and eventually potential future employees thru recruitment. We face a lot of challenges in succession planning with the looming retirement of many people. I have a feeling that with your Navy PAO background, your insight might be valuable. I'll be reading what you have to say. Hello Kaye,
Just stumbled onto your blog via a link from Colin’s blog. I’m interested to read through your thoughts.

We’re one year into standing up a corporate university structure at Puget Sound Naval Shipyard. Being the marketing/communication guy, one area I’m doing research on is social media and how we might implement some features to facilitate more efficient and more authentic two-way communication with employees and eventually potential future employees thru recruitment. We face a lot of challenges in succession planning with the looming retirement of many people.

I have a feeling that with your Navy PAO background, your insight might be valuable. I’ll be reading what you have to say.

]]> By: Colin McKay http://www.kayesweetser.com/archives/56#comment-4980 Colin McKay Sat, 15 Sep 2007 22:26:19 +0000 http://www.kayesweetser.com/archives/56#comment-4980 Hi Kaye. I'm afraid WOMMA doesn't cut it for me. Principally because WOMMA refers frequently to marketing terms and goals. Just the very name implies an element of manipulation. There are core elements of the WOMMA code and guidelines that apply, that's for sure. To me, there is a difference between marketing outreach and public affairs/policy debate. I know it's snobbish, but I won't be able to get technical specialists or policy advisors to buy into a code developed by marketers. Colin Hi Kaye.

I’m afraid WOMMA doesn’t cut it for me.

Principally because WOMMA refers frequently to marketing terms and goals. Just the very name implies an element of manipulation.

There are core elements of the WOMMA code and guidelines that apply, that’s for sure.

To me, there is a difference between marketing outreach and public affairs/policy debate.

I know it’s snobbish, but I won’t be able to get technical specialists or policy advisors to buy into a code developed by marketers.

Colin

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